Discovering The Birthplace Of Neon Lighting In Paris

The magic of neon lights may seem like an American invention, but their roots run deep to the City of Light. In the summer of ’68, I stumbled upon a hidden gem on Rue des Archives where I met André. He told me how the brilliant Georges Claude almost gave up on his gas-lit project after a Glowing neon bar sign tubes may seem like an American invention, neon&sign but their roots run deep to France's artistic streets. In 1968, I found a quaint Parisian lighting shop where I met a humble lighting master.

He told me how the visionary Georges Claude almost left behind his neon lighting invention after a failed demo.