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Nasdaq: DKNG) today revealed a brand-new deal, making the sports innovation and entertainment company the exclusive Official Daily Fantasy Sports Partner, as well as an Authorities Sports Betting and iGaming Partner of the NBA team. In addition to access to Pistons hallmarks and logo designs, the offer includes DraftKings-branded courtside LED signage and in-game basket pad branding. The arrangement comes as DraftKings prepares to launch mobile sports betting and online gaming in the state of Michigan, pending licensure and the receipt of required regulatory approvals.
n n n n u201cAs our very first professional group activation in the state of Michigan, we are delighted to sign up with forces with the Detroit Pistons ahead of our pending market introduction, u201d stated Ezra Kucharz, Chief Business Officer, DraftKings. u201cThis deal deepens our relationship with a popular local team to facilitate more immersive fan experiences, both for Michiganders knowledgeable about regulated video gaming products along with newbies to the space. u201d
n n n nPistons fans will also have the chance to complete for a range of experiential rewards, consisting of a Pistons away game journey, a u2018Court of Dreams u2019 group at Little Caesars Arena, u2018Piston for the Day u2019 VIP experience. As part of the VIP bundle, individuals will have the opportunity sign an honorary Pistons agreement to take part in a personal, in-stadium shootaround, tour the official lockerroom facilities, and sit courtside at a Pistons routine season home game.
n n n n u201cWe value the partnership-minded and collective technique that DraftKings gives the table, u201d said Mike Zavodsky, Chief Business Officer, Detroit Pistons. u201cWe eagerly anticipate utilizing our platform to assist DraftKings grow their presence and connection to Pistons fans and to the higher Metro Detroit communities. u201d
n n n nFans can take part in the free-to-play Detroit Pistons popularity pool by downloading DraftKings u2019 Sportsbook, Casino, and Daily Fantasy products via iOS and Android here</a>. Additionally, brand-new DraftKings Sportsbook and Casino clients in Michigan can declare a free $200 bonus offer by signing up here</a> today.
n n n nAbout The Detroit Pistons


Since their arrival in 1957, the Detroit Pistons have actually become one of the most storied franchises in the NBA. With over 2,300 regular-season and playoff success, the club has commemorated 3 NBA Championships (1989, 1990, 2004), 5 NBA Finals appearances (1988, 1989, 1990, 2004, 2005) and 11 Eastern Conference Finals looks. In October 2019, the club opened the brand-new Henry Ford Detroit Pistons Performance Center located in the New Center area, a campus that works as the company u2019s practice facility and corporate head offices. Since its purchase by Michigan native Tom Gores in 2011, the company has concentrated on operating as a community asset while promoting a culture of innovation and industry-leading idea.
n n n nAbout DraftKings


DraftKings Inc. (Nasdaq: DKNG) is a digital sports home entertainment and video gaming business produced to sustain the competitive spirits of sports fans with items that vary across day-to-day fantasy, regulated gaming and digital media. Headquartered in Boston, and launched in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is the only U.S.-based vertically integrated sports wagering operator. DraftKings is a multi-channel company of sports wagering and video gaming innovations, powering sports and video gaming entertainment for 50+ operators across more than 15 controlled U.S. and global markets, consisting of Arkansas and Oregon in the U.S. DraftKings u2019 Sportsbook provides mobile and retail betting for significant U.S. and global sports and runs in the United States pursuant to regulations in Colorado, Illinois, Indiana, Iowa, Mississippi, New Hampshire, New Jersey, New York, Pennsylvania, Tennessee and West Virginia. DraftKings u2019 daily fantasy sports item is readily available in 8 nations worldwide with 15 unique sports categories.